Sharing recipes is the next best thing to sitting around the table with loved ones for a meal. It costs nothing to share, and behind every recipe is a story or memory – about where you got it, the experience of making it, or who you ate it with. Recipe.com relied on Salesforce Marketing Cloud to create and deploy socially enabled content within their own website. They believe a successful social media strategy doesn’t just live within social media platforms. Read about the approach they took and the fantastic results it returned.