Posts by Shannon Johnson


Social Media Insights: Results from Amanda Palmer’s Health Insurance Twitter Poll

On Sunday, October 14, musician Amanda Palmer (also the former…

What’s the Hardest Part of Becoming a Social Business?

For the last few years, the social media marketing industry…

The Diminishing Distinction Between Marketing and Customer Service (and What to Do About It)

In just the last few years, customer service has begun…

20 Awesome Instagram Photos from Dreamforce 2012

Last week, 90,000 people registered for Dreamforce, the tenth annual…

Transform Social Media Marketing with the Salesforce Marketing Cloud

Salesforce Marketing Cloud’s Marcel LeBrun, SVP Product, and Michael Lazerow, SVP…

Dreamforce Bound? Participate in the Easiest Instagram Photo Contest Ever

Say Hello to Salesforce Marketing Cloud… on Instagram! We’re excited…

A Long, Incomplete List of Ways Marketing Agencies Can Use Social Media Monitoring

Bottom Line: Guess Less. Know More. Social media listening enables…

Use Cases and Tips to Get the Most Out of the Radian6 Excel Add-In

Please note: we are currently updating this post to provide…

Our New Approach to Facebook

Recently we asked for honest feedback about what fans like…

How to Craft an Effective Social Media Policy (Roundup)

Over the past couple weeks, we’ve shared a series of…